Will Sprint Promote Other Phones Besides Apple’s?

By: Juan December 9th, 2011

“To meet their target, they’d effectively have to turn their entire company into an Apple shop.”

– Craig Moffett, Sanford Bernstein analyst on record with Reuters speaking on Sprint’s public sales of the iPhone.

The iPhone has been likened to a famous athlete that fans will fill a stadium to watch play a sport.  Sprint is counting on this device to bring them recognition and business but according to statistics, Sprint will not be able to make a profit on this device until sometime in 2014. Yes, that’s quite a long time.

The way the deal worked with Apple, Sprint took the initial hit of $20 billion over the next four years (according to Reuters) and must pay this back before profit is made.  The likelihood of Sprint offering or promoting other phones is very slim.

Don’t get me wrong, the iPhone is a wonderful device capable of many things.  Realistically, users desiring a larger selection may end up jumping ship towards other options.

Where do you stand as of today and your relationship with Sprint?

Filed Under: Sprint News


12 Responses to “Will Sprint Promote Other Phones Besides Apple’s?”

  1. phive7304 on December 9th, 2011 12:10 pm

    The iPhone is a phone for me. And as much as I hate to say it. I will be one to explore other options.

  2. RMD on December 9th, 2011 1:24 pm

    Even MetroPCS is looking better now! What about us – Fucc an iPhone, Gimme my HTC people?

  3. halfdriven on December 9th, 2011 2:28 pm

    Sprint has not minimized there dealings with other OM’s the iphone was just an addition to their line. OM’s will retain the same viability they currently have.

  4. Applejackson on December 10th, 2011 9:11 am

    Since I rarely watch commercial television, I’ve barely seen any promotion for the iPhone from Sprint. I have, however, seen a number of ads for the Epic 4g Touch (Galaxy S2), so I don’t see any evidence that this article bears any truth to it; merely one man’s incorrect speculation.

  5. badqat on December 10th, 2011 9:58 am

    Millions left Sprint because they couldn’t get the iPhone there.

    Now that Sprint offers the iPhone, millions will leave for other options not available on Sprint? Really?


  6. Allen s on December 10th, 2011 2:39 pm

    Sprint will be fine. Now that it has the iPhone, next year it will get LYE which should be faster. And with it’s Power Vision Network enhancements being made they should see better performance across the board with 3G data speeds and reliability.

  7. tha187um on December 11th, 2011 12:25 am

    Millions will leave sprint for their poor network quality… ok so they are tweaking their network to improve performance on the iphone… i guess screw the rest… Yes the iphone is a great device for those to seek it… if it had at least a 4″ screen i would get one…

    Sprints flagship phone barely got 2 weeks of publicity, the Photon got none… so hmmm yeah, i doubt any other phone would even get mentioned…

    Thanks sprint… keep up the wonderful job at screwing us over.

  8. jberry855 on December 11th, 2011 12:49 am

    Yeah, Sprint is letting me down right now! Bad service, and not announcing any phones coming out soon. I mean look at the other carriers. Verizon has 4 flagship phones that just came out one after another. At&t gets all the new phones! And, T-Mobile is getting the Galaxy S2 in white, so is At&t! Where’s Sprint Galaxy S2 is white?! Where’s Sprint 720p HTC phone? Sprint is letting me down big time right now! I hope they have something up their sleeves in January.

  9. Wud_e on December 12th, 2011 9:43 am

    I’m a Windows Phone and it seems Sprint isn’t getting more Windows Phones so I’m leaving next year. More than likely AT&T. I get a company discount so that should help. I am a 10 year Sprint customer and they got rid of the Gold plan so no reason to stay. AT&T has tons of Windows Phones and most of them are really nice. HTC Titan, Samsung Focus and now maybe even the rumored Nokia ACE (Lumia (900).

  10. Matt R on December 15th, 2011 5:17 am

    The wife and I just reuped our contract for the GSII so I can wait a year for a new phone, but if next summer there is no Evo LTE or something simular, and they do not make improvements on there very bad 3G data speeds I may just leave early.

  11. Bluesky1 on December 17th, 2011 8:42 pm

    So Sad…This was all very predictable and I was hoping Sprint would not cave to the pavlovian masses over the Iphone. Alas I was dreaming. I have had many phones (berries, windows mobile and android) and have setup many Iphones as an IT consultant. It is certainly a great piece of hardware without a doubt…But for me it is a serious step backward in terms of customization and flexibility. Plus I do not like being hemmed into the Apple ecosystem. But for many it is a great phone.

    What bothers me is that as soon as it was rumored Sprint would get the Iphone they started talking about changes to their plans regarding capping data on their broadband plans. Also, eliminating the Premier customer plans was a stick in the eye of this 16 year customer. So the previously happy Android users are now paying for the $600 per Iphone that Sprint has to pay Apple to attract more subscribers. My loyalty to sprint went out the window when they decided to throw me under the bus. If another plan on a different carrier comes along that is close in price and performance I will give serious consideration to bailing. Plus I have a photon and am paying the $10 per month for a 4G data plan that does not even exist in my area and will be eliminated with LTE. I am not feeling the sprint love lately.

  12. richwolf on December 17th, 2011 10:42 pm

    I have an HTC Arrive and I want to get a second generation phone in 1Q12 (mostly for front facing camera an larger screen). If Sprint can’t support the WP7 platform I will break our long (and happy) relationship.

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